Behind the Seams
THE MAGIC OF HEIRLOOM

One of my favorite quirks about the South is the emphasis on material items being passed down from generation to generation. Furniture, Christening gowns, china and silver, or quilts, the list of possible inherited items is truly endless. 

In order for these memory time capsules to make it through generations, there has to be a focus on quality–things that are made to last. And there has to be an eye toward timelessness.

We really take those key traits to heart when designing for Baybala, in particular for our modern heirloom silhouettes. It’s all about quality craftsmanship and intricate, classic detailing that has and always will stand the test of time. 

And while the quality and design details are so much of what makes these pieces special, what really makes them favorites are the memories. Whether it’s a desk or a lamp in my daughter’s room from my own childhood, a piece of furniture passed down to me from a dear mentor, or a dress that my middle and soon youngest child wore to their second birthday parties just like my sister and I did, there is so much joy in using and wearing things that have so much meaning. 

It is always my hope that each piece we design can one day be a part of those memories for the women and children who wear them. 

The Heirloom Collection

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Dresses embroidery Final Sale Girls Heirloom Pre-Spring 2022 Solids Spring Summer Verishop White
Baby Baby Girl Final Sale Girls Heirloom Solids Spring Summer Summer 2023 Tops Verishop White 6m 12m